Description

NEW Matte Clay / Mud

Hold: 6
Recommended Use: Shorter hair
Hair Length: 1-3 inches
Finish: Matte

Fragrance: Black Cherry

USP: 2025 – A STUNNING updated and more versatile styling crème that holds, thickens, and increases fullness, providing a flexible medium hold with a matte finish. NOW LESS STICKY ON THE HANDS, but with excellent styling and hold! With 20% actual clay!

Description: Matte Clay is a styling crème designed to provide a flexible medium hold, perfect for shorter hair. It helps to thicken and increase the fullness of your hair, giving it a robust and voluminous look. The matte finish ensures a natural, understated appearance. With an exceptional fragrance, this clay is ideal for everyday use, offering an easy-to-wash-out formula.

Ph level: 5.0 – 6.0

Instructions:

1. Rub a small amount evenly between dry palms, using friction to warm and soften the paste.
2. Apply sparingly to dry or towel-dried hair.
3. Work into hair for desired style.
4. Washes out easily with shampoo.

Ingredients: Aqua, Bentonite, PVP, Helianthus Annus (Sunflower) Fruit Oil, Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer, Cetyl Alcohol, Glycol Stearate,   PEG-75 Stearate, Ceteth-20, Steareth-20, Glycerin, Parfum, Cera Alba (Beeswax), Tocopherol, Dehydroacetic Acid, Benzyl Alcohol, Disodium EDTA.

Benefits of Ingredients:

• Aqua: Hydrates hair and helps in the even distribution of the product.
• Bentonite: Adds texture and volume, providing a strong yet flexible hold.
• PVP: Offers hold and structure to the hair.
• Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer: Enhances hair strength and provides a flexible hold.
• Triticum Vulgare (Wheat) Germ Oil: Rich in vitamins and fatty acids, nourishes and conditions the hair.
• Helianthus Annus (Sunflower) Oil: Moisturizes and adds shine to the hair.
• Tocopherol: A form of Vitamin E, it protects hair from environmental damage.
• Cetyl Alcohol: Conditions and softens the hair.
• Glycol Stearate: Acts as an emulsifier and conditioner.
• Glycerin: A humectant that attracts moisture to the hair.

Summary: NEW Matte Clay / Mud provides the perfect solution for achieving a matte, flexible hold with added volume and fullness. Ideal for shorter hair, it conditions and styles without weighing down your locks. The easy-to-wash-out formula ensures hassle-free styling.

For any customization requests regarding fragrance or additional ingredients, please feel free to contact us directly to discuss how we can tailor this product to better suit your preferences